Tuesday, November 8, 2011

Research- Day 3

Source 1


School children are taught how to access the Internet, but so are patrons of libraries, community centers, and senior citizen centers. Readily available Internet access has opened the door wide for the world of e-commerce.


Research by Jupiter Media Metrix showed that 13.4 million households banked online from July 2000 to July 2001, a 77.6 percent increase in one year alone. In late 2001 Jupiter predicted online sales would reach $104 billion in 2005.


An important difference between traditional business and e-commerce is the elimination of the middleman, known as disintermediation . Businesses and consumers can communicate directly to carry out transactions, which can help entrepreneurs market their products or services without the cost of salespeople or product representatives.


Some key terms to Digital Commerce: Shopping Cart, Security (SSL), Micropayments, and Electronic Wallets.




Source 2




Fact recorded on: November 7, 2008. Categories: E-commerce.
Nearly half (49%) of those shoppers say they intend to do their holiday gift buying online, compared with 44% who plan to do so in-store, found the online survey of over 1,000 adults who shop online four or more times per year, spending at least $500 annuallyaccording to ATG
US online retail sales are expected to rise 11% to $156 bln in 2009, excluding revenue from travel. However, that will mark a slowdown in the overall growth rate, which was 13% in 2008, when online retail sales totaled $141 bln, Forrester Research says.

Germany% Change in
Average Weekly
Visitors Versus
2008 Base Period
Average
% Change in
Average Weekly
Visitors Versus
Corresponding
Weeks Last Year
Retail11%-7%
eBay8%-18%
Arcandor AG18%N/A
Otto Gruppe28%-10%
Amazon Sites21%-15%
Apple Inc.22%10%
Source: comScore






November 2008
December 1stGrowth



Retail Category42,92757,12933%



eBay8,93012,98145%



Amazon Sites5,8949,20756%



Wal-Mart3,5696,76690%



Target Corporation3,1084,80154%



Apple Inc.2,5673,68343%



Best Buy Sites1,2572,908131%



Dell1,5502,37253%



Toysrus Sites1,4322,16251%



OVERSTOCK.COM1,5192,05335%



Moviefone1,3151,96850%



Hewlett Packard1,0041,95294%



SEARS.COM1,0441,91183%



JCPenney Sites1,0131,87385%



Circuit City1,0201,62359%



Macy’s Inc.8231,57391%



AmericanGreetings8211,46178%



OLDNAVY.COM7431,38486%



NETFLIX.COM8081,31863%



Kohls Corporation7711,11344%



Limitedbrands6761,11064%



Source: comScore

Continued convenience and a clearer understanding of usage terms are expected to increase sales of gift cards by nearly $14 bln over the next five years, according to Packaged Facts. Gift cards, which lead the closed-loop segment of the $81 bln prepaid card market, have been gaining credit since 2002. Then, gift cards were categorized in the catch-all “other” category of in-store payments. In 2003, however, they became their own line item on the survey, accounting for 2% of all sales, a number that doubled in 2005. Nearly 35% of consumers who purchased gift cards in the last 12 months anticipate spending more on gift cards during the next 12 months, with 9.1% expecting to spend “significantly more.”

Sales during the day after Thanksgiving 2008 rose 3% to $10.6 bln, according to ShopperTrak RCT Corp., who tracks sales at more than 50,000 retail outlets. US shoppers spent about $10.3 bln on the day after Thanksgiving 2007.


ReasonShare
Able to shop 24 hours a day76
Saves time74
Avoiding crowds65
Saves gas59
Sales/Discounts/Promotions55
Low prices53
Comparison shopping48
Selection40
Available product information37
Items are in stock37
Source: Nielsen

No comments:

Post a Comment